Privacy Policy
Effective date: October 16, 2026
This policy explains what personal information Sommly collects, why, who it is shared with, and the choices and rights you have. It applies to the Sommly app and website. By creating an account or using Sommly, you agree to the collection and use of your information as described here. The policy is written in plain English and addresses all genders equally.
1. Who we are
Sommly is a wine cellar and tasting app operated by Guy, an individual ("Sommly", "we", "us"). We are the owner and controller of the database that holds your personal information.
For anything about your privacy, including requests to see, correct or delete your data, write to guyduenias@gmail.com. This address also serves as our privacy contact.
2. You are not required by law to give us information
No law requires you to give us any personal information. Everything you provide is given by your own choice and with your consent. Some information is needed for the app to work: we can't create an account without an email address, and we can't identify a bottle without a label photo or the wine's details. If you choose not to provide it, the related feature won't be available to you.
3. What we collect
Information you give us
- Account details: your email address, name and, if you add one, a profile picture. Sign-in is handled by our hosting platform.
- Your cellar: bottles you add, label photos you take or upload, purchase prices, quantities, storage locations (fridge and shelf), favourites and personal notes.
- Your tastings: drink dates, star ratings, tasting tags, structured (WSET-style) reviews, journal entries and food pairings.
- AI sommelier chats: the messages you send to the in-app sommelier and its replies.
- Imported files: spreadsheets or lists you upload to bring an existing collection into Sommly.
- Settings and feedback: your preferences (currency, review style, email frequency) and your answers to in-app prompts, such as whether a suggested bottle photo is correct.
- Messages to us: anything you send us by email.
Information collected automatically
- Usage events: which screens you open, features you use, how long you spend on a bottle page, and similar in-app actions. We use these to understand how the app is used and to fix problems.
- Session and device data: a random session identifier, and the technical data your browser sends when it loads a web page (such as IP address, browser type and device type), which our hosting provider processes.
- Email engagement: when you tap a link in an email from us, we record that the link was opened and whether you then signed in, so we know which emails are useful.
We do not collect payment details; Sommly does not currently charge for anything. Please don't put sensitive information (for example about your health) into notes, reviews or chats. The app doesn't need it.
4. How we use it
- To run the app: create your account, store your cellar and tastings, and show them back to you.
- To identify and describe wines: read your label photos, look up the wine, and fill in details such as region, grapes, drinking window and pairings.
- To power the AI sommelier, which reads your cellar and tasting history to give you personal suggestions.
- To send you emails: your weekly or monthly tasting digest, account and service messages, and occasional updates about Sommly (see section 8).
- To improve Sommly: measure which features work, catch wrong identifications, and improve accuracy.
- To keep the service secure, prevent abuse, enforce our Terms of Use, and meet legal obligations.
5. The shared Wine Library
When a bottle is identified, facts about the wine itself (producer, wine name, vintage, region, grapes, drinking window, a product photo of the bottle and similar) are saved in a shared Wine Library, so the next person who scans the same wine gets a faster, more accurate result.
The Library holds facts about wines, not about you. Other users never see who scanned a wine, your photos, prices, notes, ratings or anything else from your cellar. Corrections you make to a wine's facts may be used to improve the Library entry.
7. Storage outside Israel
Our providers store and process data on servers outside Israel, mainly in the United States. We choose providers that commit to protecting the data they handle for us, in line with the Israeli Privacy Protection (Transfer of Data to Databases Abroad) Regulations. By using Sommly you agree that your information will be transferred and stored outside Israel for the purposes described in this policy.
8. Emails from us
We send service emails that are part of using Sommly (for example sign-in and account messages), your tasting digest, and occasional updates about the app. You can change or switch off the digest in Profile → Weekly Digest, and every digest and update email includes a way to stop receiving it.
You can also ask to be removed from any mailing at any time by writing to guyduenias@gmail.com with the subject "Remove me". We will act on it promptly. Service messages that are required to run your account may still be sent.
9. Cookies and local storage
Sommly uses your browser's storage for things the app needs to work: keeping you signed in, remembering your session across the sign-in step, and remembering which email link brought you in. We do not use advertising or cross-site tracking cookies.
10. How long we keep it
We keep your information for as long as your account is active. If you ask us to delete your account, we delete your personal information within 30 days, except where we need to keep something to meet a legal obligation or resolve a dispute. Copies in routine backups are overwritten on the backup cycle. Wine facts in the shared Wine Library (section 5) are not personal information and remain in the Library. Usage data may be kept in a form that no longer identifies you.
11. Your rights
Under the Israeli Privacy Protection Law you can:
- See the personal information we hold about you.
- Correct or delete information that is wrong, incomplete, unclear or out of date.
- Be removed from any mailing list we use to contact you.
- Ask us to delete your account and the personal information linked to it.
Much of your data can be seen and edited directly in the app, and you can export your cellar from Profile → Import & Export. For anything else, write to guyduenias@gmail.com from the email address on your account. We will reply within 30 days. If you are not satisfied with our answer, you can contact the Israeli Privacy Protection Authority.
12. Security
We protect your information with reasonable technical and organisational measures: data is sent over encrypted connections, each user's cellar, tastings and chats are only readable by that user, and admin access is limited. No online service is perfectly secure. If a security incident affects your personal information, we will act as required by law, including notifying you and the authorities where needed.
13. Age
Sommly is about wine and is meant only for people aged 18 or over. We do not knowingly collect information from anyone under 18. If you believe a minor has created an account, write to guyduenias@gmail.com and we will delete it.
14. Changes to this policy
We may update this policy as Sommly changes. The effective date at the top always shows the current version. If we make a meaningful change to how we use your information, we will tell you in the app or by email before it takes effect.